Intranets have eyeballs too
By Sean McGrath
We live in a world that is fixated on the idea of aggregating eyeballs. Advertising is the obvious example of eyeball aggregation writ large. Print, radio, TV and now Internet technologies are heavily involved in finding better, faster, cheaper ways of getting more and more eyeballs tuned in to particular world views, particular value propositions, particular products. At a blogging event I attended recently, Michael Breidenbrücker put it bluntly in the title of his talk: "Let's face it: Web 2.0 is all about advertising." ...continue reading 'Intranets have eyeballs too'
We live in a world that is fixated on the idea of aggregating eyeballs. Advertising is the obvious example of eyeball aggregation writ large. Print, radio, TV and now Internet technologies are heavily involved in finding better, faster, cheaper ways of getting more and more eyeballs tuned in to particular world views, particular value propositions, particular products. At a blogging event I attended recently, Michael Breidenbrücker put it bluntly in the title of his talk: "Let's face it: Web 2.0 is all about advertising." ...continue reading 'Intranets have eyeballs too'
Labels: application development, Web 2.0
posted by Amy Bennett at 6:35 AM
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